Delhi Metro Advertising is set to receive 67 new Metro
Stations with the completion of Phase III. The phase, which is being completed
at a fast pace, is set to provide newer avenues to the brands that endorse DMRC
Advertising. Trial runs have already begun on the completed stretches like Central
Secretariat and Mandi House. Looking at the speed of operations, DMRC is set to
complete the phase well before the designated deadline of 2016.
The completion of the phase will mean that the brands will
have newer sites for blowing their trumpets from. The popular Advertising Medium is set to enter
newer territory as the Delhi Metro system maps more territory under its
operation with each phase. This translates into more choices for the brands. Phase
III will provide further boost the growth of Delhi Metro Advertising, a medium
that has recently captivated the imagination of leading brands. The inclusion of
newer stations will also bring more categories of audiences into the ambit of the
medium, bringing in opportunities for more brands.
Both the Delhi
Metro Advertising Agencies and the brands are eagerly waiting for the
construction of all the lines in the phase to be completed. For the brands that
are looking for benefits of Local Advertising in the Metro Medium, the
inauguration of stations near the establishments will offer ample opportunities
for high impact sites.
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