Outdoor Advertising Depends Heavily on the Strength of Network

Outdoor Advertising, due to its nature of involving a lot of on-field work, depends heavily on the strength of the network of the advertising agency. Growth in the business of Outdoor Advertising requires an expanded area of implementation. The larger the area of your Outdoor Advertising Agency’s operation, the better the chances that it will be able to provide solutions to your branding requirements.

This is especially true for agencies operating in India. With the diversity which it is known for, India presents a genuine challenge for the networks of Outdoor Advertising Agencies trying to run pan India campaigns. Apart from the geographic and climatic differences, the decentralized system of government also means that the rules regulating the sites also vary. Thus, it is imperative that the agency has a strong control over all its units operating at the different parts of India. Considering that even the languages are different in the different parts of the country, it requires a high set of skills to interact with and manage such a diverse group of operation personals.

 

One of the Top Outdoor Advertising Agencies in India, which has been managing this network with panache since 1986, is TDI International India (P) Limited. What started with just one airport is now an elaborate network of 9 airports, Delhi Metro Stations, mall activations and outdoor sites across the length and breadth of the country. The efficiency and strength of TDI’s network is evident from the fact that the agency holds the record for the fastest implementation of campaigns from the time of signing of the contract.     

Advertise at the Red Line for Visibility before Daily Commuters.

The Red Line of DMRC, between Rithala and Dilshad Garden, presents one of the largest audiences for Delhi Metro Advertising. From the point of view of advertising, it presents a host of high visibility metro stations. OOH Advertising giants TDI International India P Limited realized this potential and smartly bought exclusive advertising rights at 18 stations in the Red Line between Shahdara and Rithala.

DMRC Advertising, Delhi Metro Advertising Agencies

 Advertising at these stations provides exclusive visibility to brands. In addition to the titanic volume of the audience, an association with TDI provides continuous visibility at 18 metro stations at a stretch. Owning rights to these stations is a part of a well thought out plan of the management at TDI. Huge audiences viewing the ads at 18 consecutive metro stations can do wonders for any brand. This has been verified by the brands that have enthusiastically associated themselves with TDI. Brands, especially belonging to the entertainment industry are enthusiastically signing deals with TDI for Delhi Metro Advertising Campaigns at the Red Line. Recent campaigns by TDI for RED FM 93.5 and Dhoom 3 met with hugely successful responses. With campaigns like these, the dream of converting the metro stations into launch pads for movies and music is shaping up in good speed. After all what can be a better place to promote a product for mass media entertainment than before the masses themselves. Moreover, commuters listening to music or spending time with games and videos are already in the mood for entertainment. Thus they are in better position for the reception of the promotions of movies, radio, and TV channels.

Such newfound enthusiasm by the brands for DMRC Advertising has lifted up the spirits of the Delhi Metro Advertising Agencies. Associate with prominent agencies like TDI and let your brand announce itself from vantage points that command lakhs of viewers every day.